IGA's online grocery store has been around for 20 years, but some people are still reluctant to use it.
That's why we've called on Louise-Josée Mondoux to show the public how easy and convenient it is. After all, it's pretty similar to home shopping!
Louise-Josée is inviting viewers to tune in to La Boutique IGA, 90 minutes live show she'll be co-hosting with Viviane (played by Florence Longpré) on IGA's Facebook page this Friday, February 23 at 2 p.m.
Parodying home shopping channels, the show will dispel the doubts that stop consumers from shopping for their groceries online by demonstrating the benefits of IGA's online grocery store. Viewers will be able to interact with the hosts via questions and contests.