Residual waste management optimization program

In 2013, Sobeys Québec began rolling out a major waste management optimization program (WMO) for IGA supermarkets. 

What is the residual waste management optimization program?

The purpose of the WMO program is to give a second life to the largest possible amount of cardboard, leftover food, and other waste generated at IGA supermarkets, by helping retailers improve their WMO.

A program tailored to the retailers’ reality

Developed in tandem with the Jour de la Terre team as part of the Fonds Éco IGA program, this new program facilitates:

• The inclusion of the WMO concept in IGA stores during construction (new site, relocation, expansion, and renovations);
• The optimization of waste management in existing supermarkets.

The program is based on a continuous improvement principle and takes the reality faced by retailers into account.

Proportion of divertible residual waste

Objective: divert 90% of waste from landfill

By studying some 15 stores, the Jour de la Terre WMO team was able to produce an accurate portrait of the waste generated. We therefore estimate that the theoretical diversion rate of about 90% could be reached, which would allow IGA retailers to surpass the goals set by the Quebec Residual Materials Management Policy. Every effort will be made to see retailers reach this goal, thanks to this program. In fact, some retailers have already managed to do so, and obtained the Action Reduction certification Diamond level!

Champion stores (in French only)

Action Reduction certification program

To recognize retailers’ efforts to improve their WMO, Jour de la Terre has created Action Reduction, a certification program adapted to supermarkets. This certification is designed to:

  • Attest to retailers’ efforts;
  • Allow them to set concrete goals; 
  • Inform customers of the retailers’ commitment to reducing waste.

To learn more about this new certification program, consult the Jour de la Terre web site, where you’ll find the list of all certified IGA stores.


Consultez le site du Jour de la Terre pour la liste complète de tous nos magasins certifiés !