Montreal, June 9, 2016 – Following the devastating forest fires in Fort McMurray and surrounding areas, IGA customers mobilized for two weeks in May to offer their support to Albertans. Over $475,000 was collected thanks to the generosity of customers at some 288 stores. Grocers from participating Sobeys inc. and Sobeys Québec banners across the country succeeded in raising a total of more than 4.1 million dollars. It is through concrete actions like this that customers and the entire network demonstrated their solidarity with fire victims and offered support that made a real difference. IGA and Sobeys Québec grocers wish to warmly thank all the customers who contributed to the success of this major fund raising effort.
About Sobeys Québec
Sobeys Québec is a subsidiary of Sobeys Inc., wholly owned by Empire Company Limited. Headquartered in Montréal-Nord, Sobeys Québec operates several banners, including IGA, Les Marchés Tradition, Marché Bonichoix, Rachelle-Béry health food stores, and various convenience stores. Sobeys Québec's goal is to be an unparalleled creator of experiences that inspire Quebecers to eat better. It thus chooses top-tier partners and constantly innovates to offer consumers better choices.
Communications Advisor, Sobeys Québec
514-324-1010, ext. 2158 | firstname.lastname@example.org