The joy of eating local
This new offer goes hand in hand with The Joy of Eating Better, launched by IGA in May 2014 to encourage Quebecers to make responsible choices, while never forgetting about eating pleasure. IGA is thrilled to suggest these three new products to its customers so they can whip up quick, delicious meals on those special evenings spent with family or friends, while at the same time supporting local products.
IGA is the largest group of independent grocers in Canada, and its presence in Quebec dates to 1953. All 285 IGA retailers constantly seek new ways to serve their customers better, and IGA is the only group of grocers to offer customers the opportunity to collect AIR MILES® reward miles. The banner includes IGA, IGA extra, IGA express, and IGA mini, and IGA is the only group of food retailers to offer customers the opportunity to collect AIR MILES® reward miles. Moreover, IGA is the only group of food retailers to offer consumers the opportunity to accumulate AIR MILE® reward miles.
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For further information:
Communications Advisor | Sobeys Québec
514-324-1010, ext. 2158